Leadership Quote – You Don’t Learn by Following Rules – Branson

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“You don’t learn to walk by following rules. You learn by doing, and by falling over.” – Richard Branson 

Have you heard this leadership quote?

Richard Branson is talking about the value of learning from your actual experiences, instead of learning from a book. And this is particularly useful, and particularly true, when it comes to entrepreneurship and starting a business.

Quote Richard Branson Learn by doing

There Are Some Things You Must Learn By Doing

They say if you tell someone something, they recall only a small portion of what you taught them. But if you have them do it with you, they will recall nearly 100% and that lesson will stick with them significantly longer.

Likewise, there are some things that you just can’t learn from books. Sure, you can learn a math solution. Two plus two will always equal four. Probability and statistics will have the same equations for the same things you need to figure out. Spelling doesn’t change when you’re writing a book, and the elements of science will largely remain the same as what you can read about.

But when you are putting something out there in the world – an idea, a service, a product, you may now know in advance how people will react to it. Sure, you might have a rough idea – maybe you have done some product testing, maybe customer have requested a new feature. But things can evolve in peculiar ways. Customers may change their habits. The market may change, the economy may change, trends come and go.

And so you have to learn by walking and falling down – you have to “do”, and adjust when the market feedback tells you that something is working (i.e. you should do more of it) or not working (i.e. time to pivot in to something else).

As long as you are learning, and never give up, you will have success. It is only a matter of when.

– David McLachlan

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